RESULTS NOT TYPICAL

If you can’t tell, marketing isn’t my strength. A tad too much cursing, and far too blunt and honest—if marketing can best be described as “the subtle art of bullshitting people in order to scam their money”, well, ain’t a subtle bone in my body, and I’m not much for bullshitting either.

It’s a Business: Where to Draw the Line When Chasing Profits

90% of the crap that is pushed out by the fitness industry are dead-ends and glossed-up bullshit. Supplements, fitness fads, and implied promises of wealth and stardom. The fitness industry has a long history of selling lies and false hopes.
I’ve never seen John Meadows promote a shoddy product, give an evasive answer to a question, rip off someone else’s training templates and sell them as his own, or sought sponsorship from companies that he didn’t believe in. You can do the fitness business the right way. What are you selling?

The Personal Trainer Dress Code: AKA: Who Goes to a Bald Barber?

Today, at my current gym, we were PACKED (which is very odd for early August), with gobs of muscular individuals occupying every free space. And I glanced out on the floor, and all of my TEAM Warrior Within trainers were busy training their clients and hustling their asses off—IFBB pro Donna McGinn, NPC competitor Joe Bender, NPC competitor and former WBFF pro Dave Shutler, NPC competitor Sabrina Clever, NPC competitor Jim Driskell, IFBB pro Stacy Wig, my wife and NPC competitor Nikki Johnston, and myself, NPC superheavy David “Is a Motherfucker” Johnston. All of us were swamped with clients.

CHERYL JOHNSON-BRACEY

I am a work in progress.  Since I started working out with David 2 years ago, I have lost 15 pounds and kept it off.  I have lost inches and gained muscle mass and I am proud to say I wear a size 4 dress at the age of 47.  I am a work in progress, but I am not...

JON ROSS

Hey David,  here are some before and after pictures… over 11 months.  I think the first one was about 2 weeks into starting your Eat Class.  When we went to the first eat class I was 246.6,  now I’m down to 213.  I’ll work on the testimonials...

MARY M.

Dear David, I think Gopi said it all in his email. We have really loved working with you over these months. You’ve had a big impact on my overall attitude in life. I’m a much stronger person physically and mentally thanks to you.  There’s really a...

CORY LODRICK

Over the last ten years I have been trying to get and keep a weight training regimen.  I joined an elaborate gym thinking that the perks would keep me interested.  That didn’t work.  I knew in order for me to work out I would need to have a trainer to push me.  That...

KYLE JOHNSON – Muscle Gain – Weight Loss

I put on nearly 45 pounds of muscle. I’m in the middle of stripping away excess fat. I am down 25 pounds from my all time heaviest weight. I have another 10 pounds to go to hit my goal. I’m really looking forward to seeing what all of the effort over the past three years will produce. I continue to fully recommend David and all of his services.

KYLE JOHNSON

I personally never lacked the motivation to go to the gym.  I would be there three, four or five times a week, lifting weights and doing cardio.  After several years of being in good shape, but not seeing real results (muscle and strength gains) from all of my labor,...

PAGE LEVENDIS

It’s funny, everyone asks me the same questions… “Is it hard?”, “Does it hurt?”, “Is he mean?” and the answer to all three is yes.   But in the last seven months I have lost over 40 pounds and half my pants size.  He knows what I can do better than I do and knows how...

NAOMI MILLER, NPC WOMEN’S BODYBUILDER

I was referred to David Johnston from my daughter’s cheer coach. I was looking for someone who could assess my ability to compete in a ladies body building competition.  During the initial consultation  process, David took my medical history, current diet and...